One platform for starting and streamlining data cooperation with any partners
Source data never leaves partners’ premises nor disclosed
Data is accessible via data catalogs and marketplaces. May be used for data discovery, data modeling, running models on shared data and activating results in communication channels and processes.
Trusted execution environment is used for secure data calculations
Decentralized protocol – for managing metadata, rights and permissions, scripts approval, billing and other actions.
Expand Your Audience and Realize Upselling Opportunities through Mutually Beneficial Data Collaborations
Create a Single Customer ID
For all channels and partners
Form an Enriched Customer Profile
Based on your and your partners’ data
Create Matched Audiences
Using audience designers or Cleanrooms
Communicate with Your Target Audience
Via ad platforms and other media channels
Measure Ad Impact
Combining data from your partners
Manage User Consent
And communication preferences
Monetize Your Audience Data
Providing secure access for Ad targeting and analytics
Create an Enriched Customer Profile. Find and Target Your Customers
Build your data networks and grant appropriate access to your data partners
Match your audience data using deterministic and probabilistic ID matching
Combine your partners’ attributes in real time
Expand audiences using embedded or custom look-alike models
Order reports from your partners for your specific audience without disclosing it
Manage User Consent and Communication Preferences
Connect Aggregion to your consent gathering tools
Manage permissions for your partners and communication quotas
Optimize their usage
Run Campaigns on Digital Platforms
Use ad platforms like Google or Facebook or your/your partners` communication channels
Optimize performance using personalization based on your/your partners’ data
Measure Ad Impact
Securely combine ad impressions and sales data
Run automatic AB split testing and data cleansing
Use a Cleanroom solution to measure impact at the customer level
Monetize Your Audience’s Data
Use an end-to-end tool for secure data monetization
Manage partners’ permissions, share audiences with Ad platform accounts, gather impressions statistics and bill partners using CPM/CPA models
Provide Cleanroom solutions for secure advanced modeling with your data
A Single Platform for Collaboration on Customer Data
An Embedded Cleanroom Solution
End-to-end Data Monetization Process Support
At the moment, there are not many solutions that enable different companies to combine knowledge about their customers. And for Beeline, development of a system to support its marketing communications is a priority. We hope that our collaboration with Aggregion will allow us to consolidate all market expertise and create a truly effective system for working with data from various data partners.
George Held
Executive Vice President for Digital and New Business Development, VimpelCom PJSC
Magnit is one of the largest retail chains in the world. It uses confidential containers to pilot a multi-party confidential data analysis solution through the Aggregion digital marketing platform. The solution focuses on creating insights captured and computed through secured confidential computing to protect customer and partner data within their loyalty program.
Vikas Bhatia
Head of Product, Azure Confidential Computing, Microsoft